Business Development Manager - Training Sector

Job Type:
Job Title / Sector:
Sales & Marketing, Employment / Engagement Officer, Government Funded Training, Employer Engagement Apprenticeships
Yorkshire & Humberside
Leeds, Bradford, Halifax, Huddersfield, Other - West Yorkshire
£25,000 to £25,000 per annum
Salary Description:
+ bonus + benefits
V Training Recruitment
Job Ref:

Business Development Manager
Bradford - West Yorkshire
Salary : £25,000 basic + bonus (£30,000 OTE)
Benefits: 32 holidays + all bank holidays, pension, healthcare & travel expenses


Our client is a well-established Training Provider organisation who are going through an exciting period of growth. As part of this expansion, they are looking to strengthen their Business Development unit with this new key role of ‘Business Development Manager’ to help deliver their overall goals.

Someone with Apprenticeships / Training Sector Sales experience would be great, however our client will consider candidates from any sales background - providing you bring commercial acumen, self-drive and flair to help them grow and deliver high quality education and training!

The core objectives of this role are to generate income from new prospects, existing clients, partners and new product development.


  • Identify, target and engage new business opportunities, utilising effective market intelligence, and convert these to sales/clients to meet and exceed targets; contributing to the organisation’s overall profitability.
  • Manage existing client accounts to ensure that client needs are met, strong relationships are developed and additional business opportunities are maximised; ensuring high level of customer satisfaction.
  • Work with external agencies (partners/brokers/networking groups) to nurture and grow relationships resulting in more referrals, increased income generation and our client needs being met; form new lines of revenue.
  • Collaborate with colleagues to prepare, analyse and report on current and projected positions relating to market share, lead generation, sales volumes, proposals, agreements, new product development and other employer engagement related activities, sharing sales information and best practice; contributing to Group income, profitability and market growth



  • Level 2 English & maths
  • At least 2 years B2B sales experience
  • Track record of income generation
  • Experience of working toward KPIs & exceeding targets
  • Telemarketing & face-to-face solution selling
  • Able to manage & prioritise own workload
  • Ability to analyse statistical information & produce related reports
  • Proficient with ICT / Microsoft Office applications
  • Confident, comfortable and capable in a sales environment
  • Exceptional communication skills in all forms (written, face to face & over the telephone)
  • Able to use own initiative, be self-driven & motivated 
  • Able to generate rapport with people at all levels
  • Driving licence, use of a car & willingness to travel throughout the UK
  • Ability to work flexibly & unsocial hours on a very occasional basis


  • Level 3 in Sales, Business Studies, Customer Care 
  • Background in training, human resources or learning & development
  • Marketing experience
  • Experience of effectively using a CRM
  • Knowledge of ONA & workforce development solutions

Keywords: Business Development, BD, BDM, Business Development Manager, Sales Manager, Apprenticeships, Employer Engagement, Barnsley, Doncaster, Apprenticeships, South Yorkshire, West Yorkshire, 

Closing Date:
Contact Details:
V Training Recruitment
Tel: 01332869371
Fax: 1332869371
Contact: Applications Team

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